Projects - Bright Oath Marketing

Image with text: "#MarketingTipMonday Don't be afriad to remove contacts - even former customers - from your email lists. BrightOathMarketing.com"

#MarketingTipMonday No. 86

Back in 2015, I got a back massage from a local parlor. A lot has happened since then. I’ve: 😎 moved to Mississippi and back 😎 birthed two babies 😎 voted in two presidential elections 😎 adopted a dog 😎 […]

Image with text: "#MarketingTipMonday After you send a marketing email, you must deal with all the bounce back replies. BrightOathMarketing.com"

#MarketingTipMonday No. 85

Once you click “schedule” on your marketing email, the work isn’t over. Think you know the final step most people skip? No, it isn’t reporting (although that’s important and often forgotten too!). Here’s the part of running a marketing email […]

Image with text: "MarketingTipMonday Marketing email replies must go to an actual inbox. Do not use a no-reply@. BrightOathMarketing.com"

#MarketingTipMonday No. 84

If you’re sending marketing emails, the replies MUST go to an actual inbox. Using a no-reply email discourages your customers and prospects from starting a two-way conversation with you. Literally why would a business ever do this?!? To make matters […]

Image with text: "#MarketingTipMonday Low engagement on social doesn't necessarily mean you're doing it wrong. BrightOathMarketing.com"

#MarketingTipMonday No. 83

Each Monday, I share a quick marketing tip that small business owners can use to improve their efforts. Lots of work goes into brainstorming the topics and simplifying the posts, yet this weekly effort receives almost no engagement. On the […]

Image with text: "#MarketingTipMonday To imrpove inbox placement and email deliverability, don't email your full email file. BrightOathMarketing.com"

#MarketingTipMonday No. 82

To acquire the 100, or 100,000 names on your email file, you spent time and effort crafting customer-focused content. (Go you!) This is the only way to get people to invite you to into their inboxes. Yet, you might be […]

Image with text: "#MarketingTipMonday Marketing doesn't have to be flashy to be effective. BrightOathMarketing.com"

#MarketingTipMonday No. 81

Unpopular opinion among marketing pros: Marketing doesn’t have to be flashy to be effective. I’m on a modified maternity leave right now and am executing the bare minimum to keep my clients’ marketing activities afloat: publishing blog content sending emails […]