A post type for your projects
I recently attended a lunch and learn for small business owners. While the presenter was knowledgeable about her subject she: Didn’t introduce herself or her company Her contact slide only included her headshot and a smorgasbord of social media icons […]
I started 3 distinct posts for today’s Marketing Tip Monday. And each of them needed more time to finesse the concept. So instead of sharing half-🍑 advice around website conversions, or content clusters, or marketing investment ROI, I archived the […]
Yes, small business owner, you need to have a business card. I was recently at a networking event. Business cards were swapping hands at the speed of a Pokemon card trade before school back in 2001. (No, you cannot have […]
Good marketing can’t save a bad product. That’s it. That’s the marketing tip this Monday.
Small business owners are very comfortable with marketing their products or services: ➡️ “Buy my widget today and you’ll get two for the price of one. But wait, there’s more!” But the kind of marketing that positions the entrepreneur as […]
Merely HAVING a blog for your business isn’t enough. Many small business have a blog because they think they should (but you don’t have to have one ). If you are going to invest in one, you may as well […]