A post type for your projects
Which is better: See why our customers have given us over 1,500 5-star reviews! or See why our customers have given us a 4.6-star rating! The second, and here’s why: In the first scenario, we know the company has 1,500 […]
There are 3 parts to an effective case study: Situation (What was the problem the customer faced?) Solution (What did you do to solve the problem?) Results (Did it work?) Many think that the “Results” section is what sells your […]
“You’ll reap what you sow” is only part of the story. When in fact, what you sow today will return greater tomorrow. A farmer doesn’t sow seeds and expect to dig up seeds in 6 months. What a waste of […]
The closer you can match product or service outcomes to your customers’ expectations, the better. So how do you bridge the gaps between expectations, reality, previous experiences, technology limitations, pricing, etc.? Through clear, forthright communication. While a lot of “getting […]
🗣️🗣️ Preaching to the choir here 🗣️🗣️ Above all else, your small business marketing must be consistent to be successful. (This assumes you’re creating webinars, emails, social media posts, and landing pages that are actually helpful and audience friendly. No […]
I collect green glass pieces (vases, pitchers, candy dishes, etc.) and display them on my mantle. This collection is often the first thing people comment on when they enter my home and is one of my favorite design choices. I […]